Our biggest fundraiser of the year is our annual Christmas Tree Lot, located on the lawn of the Hermosa Beach Community Center at the corner of Pier Ave and Pacific Coast Hwy. We open the day after Thanksgiving and don’t close until we have run out of trees!

The iconic Christmas Tree Lot has become a local tradition for scores of families who have
been buying trees from our lot for generations. During the holiday season, it’s
not uncommon to see families hauling their trees home—on foot, bike or wagon!  

One hundred percent of our profits are reinvested directly back into our community –
helping to support the long list of organizations, students and other recipients all year long.

Santa is a frequent visitor and is always interested in what our customers have to say and especially what the children’s thoughts are regarding their wishes for their holiday gifts.